Research suggested that the most appropriate time to establish healthy behaviours was at the begining of students degrees. Trying to influence established lifestyle behaviours of second and third year students would have limited impact. To launch the campaign and support students in cooking meals from scratch, free starter packs would be distributed at the University Freshers Week. These would be eco-friendly shopping bags containg cooking ingredients, utensils, recipe cards and storage boxes. In exchange, students would be asked for their contact details, age, gender and (optional) weight and height. This would generate a customer database from which to target and tailor promotion and activities to at risk groups.
Veg curry recipe
During freshers week in the student digs at Storthes Hall, Brett the Chef showed students how to prepare meals that were cheap, quick and healthy meals to help students on a tight budget
If you missed the sessions you can still download the recipes.
James Martin Challenge
Click here for the recipes that James Martin prepared during the Take on the Takeaway challenge.